Значимостта на бизнес пътуванията

Бизнес пътуванията в страната и чужбина имат за цел откриването и създаването на нови клиенти, както и подобряването на взаимоотношенията и комуникацията с настоящите чуждестранни представители и сътрудници. За развитието на един бизнес няма нищо по-добро от осъществяването нa срещите с партньори и клиенти лице в лице.

Особено важно за всеки бизнес и компания е да знае как да подготви едно бизнес пътуване. Дори малките, на пръв поглед незначителни неща, могат да ви костват време, възможности и пари и това прави максималното оптимизиране на всяко бизнес пътуване изключително важно.

На първо място за възможно най-доброто използване на времето при бизнес пътуване в чужбина е добре планираният маршрут. Въпреки че, както се казва, времето е пари, постарайте се да не претоварвате графика си. Уговорете предварително не повече от две или три срещи, разпределени удобно в рамките на деня. По този начин можете да бъдете сигурни, че те ще бъдат значително по-продуктивни. Препълненият график, който ще ви принуждава да тичате от среща на среща не само действа много натоварващо, но и може да доведе до наложителното прекъсване на разговора, преди всичко е да финализирано и уточнено. Ако разполагате с достатъчно време, добре е да планирате и един ден преди деловите срещи за приспособяване към часовата разлика.

Планът за пътуването трябва да отразява това, което компанията се стреми да постигне, необходимо е да бъдат ясни основните цели и приоритети.

Важно е да знаете възможно най-много още преди пътуването като например: имената на лицата за контакти, организацията на срещите, транспортните графици и т.н.



Като общо правило за бизнес пътуванията, добре е да оставите графика достатъчно гъвкав, така че да можете по-лесно да се справите при възникването на неочаквани проблеми и ангажиметни ( забавяния при придвижването, приемането на непланирана среща за обяд с потенциален клиент и др.).

Особено важно е да проверите кои са работните дни и стандартното работно време за страните, които ви предстои да посетите при своето бизнес пътуване. В много държави от Близкия Изток, например, работната седмица обхваща дните от събота до четвъртък. На други места пък, обедната почивка, траеща 2 до 4 часа е нещо съвсем нормално. Проверете кога са и националните празници.

Имайте предвид, че в някои случаи преминаването от една страна в друга може да бъде ограничено. Паспорт с израелска виза, например, може да не дава възможност за влизане в някои страни от Близкия Изток.

Отлична идея е да използвате за своето бизнес пътуване услугите на туристическа агенция, която бързо и ефективно да организира транспортните и хотелски резервации. Туристическата агенция може също така да ви помогне да планирате маршрура, да издейства за вас по-добри цени, да ви даде пълна информация за страните, които ще посетите, както и да ви предостави други полезни съвети и услуги.

Туристическата агенция може да ви бъде полезна в случаите, когато ще ви трябват нови документи за пътуването (визи, паспорт и др.). Важно е да предвидите това няколко месеца преди заминаването ви. Ако документите ви са стари, уверете се, че ще бъдат валидни до деня на завръщането ви.  

Преди да отпътувате трябва да предвидите как ще се справите с комуникацията. Ако не знаете местния език, проверете дали хората са склонни да комуникират на английски или немски. В противен случай ще трябва да включите в плановете си и преводач. Бизнес комуникацията по принцип е по-специфична от разговорната реч и неумението да се справите и грешките може да ви костват много.

В много страни, размяната на визитни картички в края на срещата се счита за основна част от добрите бизнес обноски, така че винаги носете в себе си визитки на английски и на езика на страната, до която ще пътувате.

Обменете достатъчно пари в съответната валута и проверете дали можете да използвате дебитната и кредитната си карти.

Преценете какви дрехи ще дрехи ще бъдат подходящи за климата и за бизнес ангажиментите ви. Проверете как стои въпросът с даването да бакшиш в ресторантите, културните традиции и други на пръв поглед незначителни неща, които обаче могат да имат последната дума за цялостното ви представяне и за успеха на бизнес пътуването.


04.09.2015

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